The Role of Destinations in Metaverse

Helsinki and ZOAN have together created Virtual Helsinki, an early metaverse that has been used for many purposes, including a virtual concert with an audience of 1,4 million people.

In this presentation Vappu and Laura will show concrete examples of metaverse-based production and discuss the possibilities in creating new business and destination marketing.

Speakers: Vappu Mänty from Helsinki Partners) og Laura Olin from VR-studio Zoan.